Monday, September 30, 2013

Here is a list of Public Relations firms in Kenya.. all made aesy


______________________________________________________________________________
Courtesy of the Public Relations society of Kenya(PRSK)
P.O Box 47711 00100 Nairobi Kenya Tel: (254) (020) 2720014 47 Fax: (254) (020) 2723816 47 Mucai Drive off Ngong Road
Website:
www.prsk.co.ke
Email:
prsk@prsk.co.ke
LIST OF PUBLIC RELATIONS FIRMS IN KENYA
3D Africa Communications Ltd
RUPRANI HOUSE (3RD FLOOR)
P.O BOX 17460
-
00100
N
airobi
-
Kenya
Tel: +254 (20) 2687485, Mobile: +254
-
723 729 096
info@3dafricacommunications.com
www.3dafricacommunications.com
7th Sens
e Communications
Kilimani Business Centre, Kirichwa Road,
No. 9, Ground Floor
P.O. Box 15730
-
00100
Nairobi
Tel: 3861910 Fax: 3861910
info@7thsense.biz
Airpress Communications Limited
Furaha Place, Suite One
P.O Box 74906 00200
Tel 020
2106173; 07005
23050
levionkoba@gmail.com;
onkoba@airpressgroup.com
Apex Porter Novelli
Applewood Park, Third Floor Suite 405
Wood Street off Wood Avenue, Opposite K
-
Rep Centre
P.O. Box 12313
-
00400 Nairobi
Tel: 254 20
2716890/ 2719478
;
020
-
2388420/1
-
Fax: 254 20 271 94 78
Email: info@aclcom.co.ke
www.aclcom.co.ke/
Advanced PR & Marketing
Bandari Plaza, M1
Woodvale Groove
P.O. Box 66631 00800 Nairobi
Tel: 4440281, 4451257
Fax: 4450766
E
-
mail:
nisha.hoek@advanceprm.com
.
______________________________________________________________________________
P.O Box 47711 00100 Nairobi Kenya Tel: (254) (020) 2720014 47 Fax: (254) (020) 2723816 47 Mucai Drive off Ngong Road
Website:
www.prsk.co.ke
Email:
prsk@prsk.co.ke
Africa Practise
-
E.A Limited
Tosica Centre
-
Westlands Road
P.O Box 48231 00100
Tel 0202396898;
0720736059
jkiambati@africapractice.com; jkiambati@gmail.com
Ayen Global
City Park C5
-
6th Parklands
P.O Box 1519 00200
Tel 0703601132
ayenglobal@gmail.com; andrewnjrg@gmail.com
BluePrint Marketing
P.O BOX 24823
-
01000
Nairobi Kenya
Tel 254 20 271 9251, Fax 254 20 272 49 88
Cell 0787 677 948/ 0755 304 615
kui.wanyoike@blueprint.co.ke
Bob Dewar Publ
icity
Norfolk Towers, Phase II Kijabe Street
P.O. Box 41305 00100 Nairobi
Tel: 316160, 229793
Fax: (020) 229459
E
-
mail: bobpr@iconnect.co.ke
Brand Magnets Limited
5th Avenue Office Suites,
2nd Floor, Suite No. 10
Tel: +254
-
020
-
8044078
Cell: +254 711
300320
grace@brandmagnets.co.ke; info@brandmagnets.co.ke
Brand Associates Limited
Impulse Promotion Offices
Kirichwa Road
Tel +254722353242
info@brandassociates.co.ke; waimiri@brandassociates.co.ke
Brand Strategy and Design
-
BSD
Cathy Flats
-
Lenana
Road
P.O Box 36854 00200
Tel 2726001/2
eva@bsd.co.ke
;
olivia@bsd.co.ke;

Wednesday, September 18, 2013

HISTORY OF PUBLIC RELATIONS IN KENYA

 

OVERVIEW OF PR IN KENYA PDF Print E-mail
The Public Relations Profession in Kenya has grown leaps and bounds in Kenya and globally a factor that is evidenced by the increased number of job opportunities, consultancies and academic institutions offering PR as a course.
Kenya has close to 40 registered PR firms that operate at different levels of capacity and offer a diverse range of services to clients within Kenya and the East African Region. Furthermore, there are a host of individual consultants who also provide PR services to organizations.
Over the years, the Public and Private Sector organizations have embraced the use of PR as a strategic tool in reaching out to their audiences. A case in point is the registration by PRSK of all Government Ministry Public Relations Officers and the continued creation of PR dockets within parastals and other private organizations.The Public Relations Society of Kenya (PRSK) was established in 1971 when the founders of the Society felt the need to establish the professional body to guide and bring together PR practitioners in Kenya.
In respect to academic institutions, a host of universities and mid – level colleges offer tailored PR courses that seek to develop well rounded practitioners whose theoretical knowledge is applicable to the current trends and best practice principles.
With the PR profession continuously growing, we shall keep you abreast of the latest development, best practice tips and industry related matters.

History

According to Edward Bernays, public relations is "practically as old as society." Some books and universities identify a Babylonian tablet from 1800 BC as the first example of public relations. They also associate audience segmentation tactics used in gospels, political promotions in Rome and logos used by ancient craftsman as being early examples of public relations. According to Scott Cutlip, there is disagreement over whether these ancient events constitute public relations or are part of its history.
Most textbooks on public relations consider the antecedents to the field to have originated during the settlement of the New World. Exaggerated promotions were used to attract settlers and the first fund-raising pamphlet, New England Fresh Fruits, was used to raise funding for Harvard. Pamphlets, media outreach and slogans were also used to spread anti-British sentiment.
Public relations as a paid profession began in 1900, when the first public relations agency, The Publicity Bureau, was founded. Ivy Lee and Edward Bernays, who are both referred to as the father of public relations, helped establish the field as a professional practice in the United States. Basil Clarke is considered the profession's founder in the UK and Arthur W. Page is considered the father of corporate public relations.
The field became more established after World War II, in part due to talent from war-time publicity efforts moving into the private sector. Trade associations, industry publications and academic journals were developed. Some of today's largest PR agencies were founded in the 1950s and began competing globally in Europe and Asia in the beginning in the '60s and '70s.
The 1990s were marked by "explosive growth" for the public relations field. Internet technologies and social media changes public relations tactics, agencies consolidated and new specialties were introduced such as investor relations and community relations. The field established a degree of professionalism, though to what extent is debated.

What Public Relations entails

What is Public Relations?

Public relations (PR) is the practice of managing the spread of information between an individual or an organization and the public.[1] Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment.[2] The aim of public relations by a company often is to persuade the public, investors, partners, employees, and other stakeholders to maintain a certain point of view about it, its leadership, products, or of political decisions. Common activities include speaking at conferences, winning industry awards, working with the press, and employee communication

PRSA's Widely Accepted Definition

The formal practice of what is now commonly referred to as “public relations” dates to the early 20th century. In the relatively brief period leading up to today, public relations has been defined in many different ways, the definition often evolving alongside public relations’ changing roles and technological advances. The earliest definitions emphasized press agentry and publicity, while more modern definitions incorporate the concepts of “engagement” and “relationship building.”
In 2011/12, PRSA led an international effort to modernize the definition of public relations and replace a definition adopted in 1982 by the PRSA National Assembly. Learn more here. Under the "Public Relations Defined" banner, PRSA initiated a crowdsourcing campaign and public vote that produced the following definition:
“Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”
Simple and straightforward, this definition focuses on the basic concept of public relations — as a communication process, one that is strategic in nature and emphasizing “mutually beneficial relationships.”
“Process” is preferable to “management function,” which can evoke ideas of control and top-down, one-way communications.
“Relationships” relates to public relations’ role in helping to bring together organizations and individuals with their key stakeholders.
“Publics” is preferable to “stakeholders,” as the former relates to the very “public” nature of public relations, whereas “stakeholders” has connotations of publicly-traded companies.
As a management function, public relations also encompasses the following:
  • Anticipating, analyzing and interpreting public opinion, attitudes and issues that might impact, for good or ill, the operations and plans of the organization.
  • Counseling management at all levels in the organization with regard to policy decisions, courses of action and communication, taking into account their public ramifications and the organization’s social or citizenship responsibilities.
  • Researching, conducting and evaluating, on a continuing basis, programs of action and communication to achieve the informed public understanding necessary to the success of an organization’s aims. These may include marketing; financial; fund raising; employee, community or government relations; and other programs.
  • Planning and implementing the organization’s efforts to influence or change public policy. Setting objectives, planning, budgeting, recruiting and training staff, developing facilities — in short, managing the resources needed to perform all of the above.